JAMES MORRISON VS THE MUSIC INDUSTRY
Everyone knows what to expect from James Morrison. He’s the good guy that makes nice music your mum likes. To help James launch his new album after a four-year break from the music industry, Island Records approached us to create a series of videos that reminded the public who he was and that also showed that James had a sense
We created a mockumentary about a day in the life of James as he dealt with the things
that record labels now expected of their artists. The trials, the tribulations and the constant
search for a retweet.